We are a Waste Recycling and Social Benefit Venture
RecyclePoints is a waste recycling and social benefit venture that operates an incentive-based scheme which collects recyclable materials from post consumers and in turn rewards them with “Points” which they can accumulate and use to redeem/shop for household items offered through our iRecycle store.
ENVIRONMENTAL CHALLENGE
It is a common sight to see our streets, drainages, roadsides and even dumpsites packed with recyclable packaging materials which are carelessly disposed of by users. This practice often poses environmental hazards to communities as they experience flood due to the blockage of water drainages by most of these recyclables which has become the fastest growing packaging option in the beverage and food industry. Lagos State (our pilot location) has an estimated population of 17 million people and daily generates an average of 9,000 metric tonnes of waste of which 1,200 metric tonnes are currently recycled. Recyclables form the bulk of identifiable items at refuse points in Nigeria. Often times, the drainage channels in the metropolis cities are blocked by these recyclable items and the resultant effect during the rainy season is flood and breeding ground for harmful organisms.
OUR SOLUTION
The most challenging concern for recycling is sustaining an effective buyback system for clean recyclables and an efficient supply-chain system for collection. Our model is an incentive “Point-Based” collection program that allocates “Points” to the quantity of recyclable items neatly collected at the point of disposal by post-consumers who in turn use the earned “Points” to redeem numerous identified household items and services. Subscribers to the scheme are given Green Cards, were items collected and counted are recorded against each week of the month. Recyclers get an SMS notification at the end of the week on the number of “Points” gained. Thereafter, the “Points” gained could be traded in exchange for equivalent tagged items available at the RecyclePoints “iRecycle Store”. Redeemed items are collected from our office or delivered to the Recycler directly on request. We also award bonus points for any environmentally friendly activity we promote or encourage. Potential Recyclers register to join the iRecycle Network and earn points from various identified recycling activities.
